On the 1st January 2017, we tried to go plastic free. Two years on, I would say we have been semi-successful and have managed to reduce our plastic usage by around 70%. But it has been difficult, and not without its ups and downs! We are totally reliant on the milkman to deliver our milk … Continue reading Two years on. What has changed?
I am working on an amazing project at the moment to try and discourage people from volunteering at orphanages abroad. Sadly, millions of children worldwide live in residential institutional settings such as orphanages. However, an estimated 80% are not actually orphans and have at least one living parent. Decades of research show that living in orphanages is harmful to … Continue reading Unintended consequences?
Since I last posted I am been busy travelling all over for work as per usual. This week I am in Ethiopia, but last week I was working in Kenya. It was great to go there after they banned the plastic bags in 2017. The ban has been in place for over a year now, … Continue reading Lessons from Africa
All over the UK and the USA, people are being nudged to behave. For example, you cannot renew your drivers licence or your car tax in the UK without being nudged into being an organ doner. All this nudging has been triggered by behavioral economists Professor Thaler and Cass Sunstein’s book – Nudge. The book … Continue reading What nudges can we do? Moving intention into action
Since I last blogged, I’ve been in the US and Ukraine. I was in Florida to Chair the 25th Social Marketing Conference. As mentioned in previous posts, the conference was plastic free - hooray! The hotel where the conference was held did a wonderful job and were very accommodating. My husband and children came with … Continue reading Should we be more S’well?
We are holding the 25th social marketing (i.e. behaviour change) conference in Clearwater Florida next week (https://thesocialmarketingconference.org/). If you fancy coming along, we have lots of environmental sessions this year and will be discussing how to best initiate behaviour change projects in this field, as well as the health field. For the first time ever, … Continue reading Plastic free conference!
I usually travel with work, but for once I travelled for holiday recently! We have just come back from a two week cruise holiday, where we went to Norway, a few of the Scottish Islands and all around Iceland. We wanted to reduce our carbon footprint as I fly so much with work, so a … Continue reading Creating a social movement